Career Lift-off

Decoding the science of your personal brand attraction

Join our free online webinar on 25 March 2025 from 12:30 to 13:30 CET

You’re great at what you do. But do the right people know it? Do you even know your full worth?

The reality is, expertise alone isn’t enough. How others perceive you shapes your opportunities.

What if you could understand the science behind why people say YES—to your ideas, your expertise, or your brand?

The science of standing out: how to make your expertise impossible to ignore

During this free webinar, our two experts will break down the science: Becky Baker, a personal branding strategist, and special guest Hein Heijen expert in applied neuromarketing & influence psychology.

Why some professionals attract the right people and opportunities more easily than others
What truly drives people to trust, remember and champion your work
Science-backed approaches to make a lasting impact in your field

This is career science your future self will thank you for

It’s how personal branding works: not about bragging or self-promotion, but about making your strengths and impact visible – in an authentic way.

Personal branding is backed by science, shaped by psychology and built on principles you already use. It’s about leveraging what already makes you credible and trustworthy, a powerful tool for shaping perception with the right people.

When you master this, you can build meaningful connections and attract opportunities. Just by being strategically you.

Webinar

Unlock your exclusive discount – Join the webinar!

Ready to turn insights into action? By signing up for the free “Career Lift-off” webinar, you’ll be eligible for an exclusive discount on our Half-Day Live Career Lift-off Masterclass on 29 April 2025 with Becky Baker.

The masterclass is your next step to:

✓ Apply science-backed branding principles with hands-on guidance
✓ Define and refine the key elements of your personal brand
✓ Craft a compelling brand story that makes your expertise unforgettable

Register now for the webinar and secure your discounted spot in the masterclass!

Your guides for this insightful online hour

At Noblahblah, we’re committed to saving the world from blah blah blah – through authentic, empathetic, and effective communication.

Becky Baker

Personal Branding Trainer and Coach at Noblahblah. Becky is an eternal optimist who helps people shine at work. With 25 years in corporate branding, she knows that personal branding isn’t about fluff – it’s about perception, trust and credibility. She’ll reveal the science behind building a powerful, authentic personal brand.

Special guest Hein Heijen

Expert Applied Neuromarketing and Influence Psychology. With more than 32 years of experience in business, clinical, social and neuro psychology, Hein advises and teaches organizations and consumers how to get people to say yes to them and their offerings.

Sophia Gruner

Global connector, entrepreneur, next-gen digital nomad and Managing Partner at Noblahblah. And our very own Miss Moderation. Sophia will steer this webinar in her signature style. And share some practical personal branding tips of her own.

Don’t miss this highly interactive session where you can ask questions, share experiences and network with like-minded professionals.

Register now for Career Lift-off: Decoding the science of your personal brand attraction and start your journey towards communication that touches hearts, captivates minds and gets people moving.

Presented by Becky Baker, Personal Branding Trainer and moderated by Sophia Gruner, Managing Partner at Noblahblah.

Join us to decode the real science behind personal brand attraction — and start lifting your career to new heights.

Webinar 25 maart