Communicate Across Cultures

Culture is one of the most significant underlying factors that can make or break your business dealings. Intercultural success depends on your ability to account for cultural differences in (online) discussions and meetings where you want to persuade and inspire effectively.

Nonetheless, when working across different cultures, what you “know” (or think you know) about your own culture can be your biggest pitfall. It’s all too easy to make assumptions about other cultures.

Communicating between and within cultures requires:

• Awareness of your own culture
• Awareness of other cultures
• Understanding that your interpretation of teamwork, time management or leadership may differ from others
• Incorporating cultural similarities and differences into your leadership and communication

The training Communicate Across Cultures combines practical experiences and examples with proven intercultural theory. This helps you become a more engaging, sensitive and successful communicator in and with other cultures. This training is available in English, Dutch and German.

Is intercultural communication right for you?

• You are an entrepreneur aiming for international business expansion
• As an educator in higher education, you want to prepare students for a global work environment
• You want, as a team leader or manager, to ensure clear and efficient communication within your team
• As an HR professional, you focus on personal and competency development
• You are involved in marketing or innovation and want to roll out products, services or collaborations internationally
• As a logistics leader, you guide and develop a diverse workforce

The Power of Cultural Awareness
By communicating interculturally, you not only develop more self-confidence, but you also help others learn from you. Intercultural awareness enhances collaboration, satisfaction and creativity. It’s no longer a “nice to have” but a core component of success in today’s world.

Communicate effectively between cultures

• Introduction training (2 hours): explore the concepts of culture and their impact on business outcomes
• Half-day training: in addition to the basic exploration of cultural concepts, reflect on your own values and norms, and recognize the differences and challenges of intercultural communication
• Comprehensive training: receive tools for effective intercultural teamwork, gain insights into leadership across different cultures and learn practical strategies for leading intercultural teams remotely